With experience shaping visual identities for lifestyle, architecture and fashion brands in the UK, Sweden

and Canada, as well as my own independent creative practice. I'm drawn to work with a strong sense of story, place and purpose, and enjoy moving between conceptual thinking and the practical process of bringing an idea into the world.

Paper Fig began as the name for my independent creative practice and has grown alongside me as a designer. It has been a space to work with clients, develop personal projects and follow ideas simply because they were worth exploring. While the practice continues to evolve, it remains an important part of how I learn, experiment and understand where my work is heading.

CURRENTLY EXPLORING

Place · Material · Memory · Image · Story · Connection  

My practice continues to evolve through observation, research and making – particularly around

our relationship to place, the natural world and the stories held within it.